Become a digital creative

who understands how to
connect a one-person business,
with their ideal client.

in a free community for digital creatives

about intelligent and thoughtful marketing

short, thought provoking articles

Intelligent, thoughtful marketing,

for businesses of one

The programs and information you’ll find here won’t teach you the nuts and bolts of building websites or writing copy. They assume that you are already doing one or more of those things.

What they will teach you, is how to connect the copy, design and ultimately, the SEO strategy for a business of one, to create an ecosystem that will connect a one-person business, with people want to buy what they have to sell.

It all starts with the offer

The way you describe what your client has to sell, strongly affects the value that others will assign to it and the likelihood that they will buy/book/get in touch instead of doing what’s easy, which is to do nothing.

In this beginners guide, I share my process with you for removing the obstacles that will prevent a potential client from going ahead.